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Client: Post Cereals
Campaign: #CereAll

As part of Cereal Day 2017, we made the ultimate cereal mashup! Rather than each Post brand crafting their own message, we joined forces to make one big statement, in one big box. #cereALL was a combination of every single Post Cereal brand in one bowl. A mix so good, we made a song about it. 

Across all brands, we received higher video views, engagements and impressions than General Mills and Kellogg’s combined on Facebook, Instagram and Twitter, at a fraction of the cost.

©2024 by Derek Bitter

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